SHRUTHI SAGAR
FREELANCE DIGITAL MARKETER IN TRIVANDRUM
ABOUT ME
HI !
I’m Shruthi Sagar who is passionate about leveraging digital channels to create engaging and effective marketing strategies. I have a proven track record of delivering results in SEO, PPC, social media marketing, Content Marketing . My approach combines creativity with analytical thinking to drive growth and achieve business goals. Let’s connect to my world for better understanding about my vision and goals.. let’s go…
The Purpose of Taking Digital Marketing
In today’s fast-paced and ever-evolving digital landscape, businesses and individuals are recognizing the immense value of digital marketing. Whether you’re a small business owner, a marketing professional, or an entrepreneur, understanding and leveraging digital marketing can provide a significant competitive edge. Making a digital world is now a new path for the future generation.
Digital marketing allows businesses to reach a global audience. Compared to traditional marketing methods like TV ads or print media, digital marketing can be much more affordable. Small businesses can compete with larger companies by using cost-effective digital marketing strategies.
MY SERVICES
Search Engine Optimization (SEO)
In today’s digital landscape, standing out online is more crucial than ever. My SEO services are designed to elevate your business by improving your online visibility, driving organic traffic, and increasing conversions. I conduct in-depth keyword research to identify the most relevant and high-performing keywords for your industry. Enhance your website’s technical aspects, such as site speed, mobile-friendliness, and crawlability, to improve its performance.
Social Media Marketing
In the digital age, social media is a powerful tool for connecting with your audience, building brand loyalty, and driving business growth. Provide high-quality, engaging content that resonates with your audience and reflects your brand’s voice. Handle the day-to-day management of your social media accounts, including posting, monitoring, and responding to comments. Using advanced analytics tools to track the performance of your social media campaigns.
Content Marketing
My skilled writings and designs produce engaging, original content, including blog posts, articles, infographics, videos, and social media posts. Every piece of content is optimized for search engines to enhance visibility and attract organic traffic. Multi- Channel approaches for strategically distribute your content across various platforms, including your website, social media, email newsletters, and third-party site. Content strategies are designed to attract and convert potential customers, generating high-quality leads for your business.
Web Development
Website is often the first impression potential customers have of your business. Web development services are designed to create stunning, functional, and user-friendly websites that drive engagement and conversions. Websites are built with scalability in mind, allowing your site to grow alongside your business. I'm specialize in developing CMS-based websites, making it easy for you to update and manage your content. Ensure your website looks and performs flawlessly on all devices, including smartphones and tablets.
Email Marketing
Mail marketing remains one of the most effective ways to engage with your audience, nurture leads, and drive conversions. Email marketing services are designed to help your business connect with customers, increase sales, and foster lasting relationships. create tailored email marketing strategies based on your business goals and target audience. I can create design visually appealing email templates that reflect your brand identity. Copywriters craft engaging and persuasive email content to captivate your audience and drive action.
Display Advertising
In an increasingly digital world, capturing your audience's attention can be challenging. My Display Advertising services are designed to enhance your brand’s visibility, engage your target audience, and drive measurable results. I ensure that all ads are consistent with your brand’s voice and identity, strengthening brand recognition and manage your display ads across various platforms, including Google Display Network, social media channels, and premium websites. Engaging ad creatives and precise targeting ensure higher interaction rates and engagement.
CERTIFICATION
OLD V/S NEW ERA OF MARKETING
The Old Bargain System represents one of the earliest forms of commerce, dating back to ancient civilizations. In this system, trade was predominantly conducted through direct negotiation and bartering between individuals. There was no formal currency, so goods and services were exchanged based on perceived value.
As societies grew and became more complex, the Old Bargain System evolved into the Traditional Marketplace. This system was characterized by the emergence of organized market spaces where sellers and buyers could interact more systematically. Currency began to replace bartering, and markets became central hubs of commerce.
The Digital Marketing Era represents the most recent and rapid transformation in the history of commerce. With the advent of the internet and digital technologies, marketing has shifted from physical spaces to virtual ones. This era is defined by data-driven strategies, global reach, and highly targeted marketing efforts.
Digital Marketing Q&A
My passion for creativity and technology drew me to digital marketing. The field’s dynamic nature, where strategies evolve rapidly with changing consumer behaviors and technological advancements, keeps me constantly learning and innovating. I was particularly inspired by how digital marketing allows for measurable results and direct engagement with audiences, offering both analytical challenges and creative opportunities.
Strong analytical skills are essential to interpret data and optimize campaigns, while creativity is needed to develop engaging content and innovative strategies. Additionally, a deep understanding of various digital tools and platforms, effective communication, and a customer-centric approach are vital for success.
I’m particularly excited about the growing influence of AI and machine learning in personalizing marketing efforts. The ability to deliver highly targeted content based on real-time data is revolutionizing how we connect with audiences. Additionally, the rise of short-form video content and the increasing importance of voice search optimization are trends that I find both challenging and full of potential.
My future goals include deepening my expertise in AI-driven marketing strategies and expanding my skills in data analytics to create even more personalized and effective campaigns. I also aim to mentor emerging digital marketers, sharing my knowledge and experience to help them navigate this exciting field. Ultimately, I strive to lead innovative marketing initiatives that drive significant growth for the brands I work with.
LET'S CONNECT
Want to get in touch ? I would love to hear from you. Here’s how you can reach me.
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